Washing machine industry status

release time：2018-10-24 14:00:00

From the specific provinces and cities of washing machines, the top 10 provinces and cities with the output of domestic washing machines from January to November 2018 are anhui, jiangsu, zhejiang, guangdong, shandong, chongqing, sichuan, Shanghai, tianjin and jiangxi. Among them, anhui province ranked first in domestic washing machine output from January to November 2018, with output of 19,080,500 units, down 0.25% year on year. It accounted for 29.6 percent of the country's total domestic washing machine production. Notably, anhui, jiangsu and zhejiang produced 45.5 million units, accounting for 70 percent of the country's production.

In 2019, the average retail price of washing machine terminals in China rose significantly, driving the growth rate of industry revenue higher than that of sales. Not only is the moderate recovery in the sales volume, but also in the price level, the overall average price of the industry has continued to rise, driving the overall market size expansion. According to the data, retail prices in the washing machine industry rose 11.26 percent year on year in 2018, although the annual average price rise in 2018 was partly due to hedging against rising raw material costs. Analysis of the current situation of the washing machine industry, but in the trend of consumption upgrading, product structure upgrading, the trend of industry average price rise is expected to continue, the industry as a whole shows a trend of market size growth greater than sales growth.

As one of the household appliances with extremely high penetration rate, washing machine has gradually stepped into the renewal period from the popularization period. The number of urban households reached 94.20, and that of rural households reached 84. The total sales volume of washing machines in 2018 was 64.53 million units, up 9.8% year on year, of which 41.35 million were sold domestically and 23.18 million were sold abroad. In the past two years, the steady recovery of the industry sales growth is mainly due to the upgrading of product structure. That's all for the analysis of the current state of the washing machine industry.